Hagar Sand
Creative Director & Web designer / branding designer
For Hagar Sand, I was commissioned to redesign her website, which was functional but in need of a clearer structure and a light branding system. We established a streamlined visual identity—selecting fonts and a color palette—to create consistency across the new site.
I built an entirely new site in Wix, designing a comprehensive CMS that enables her to easily upload and organize her artworks. I also handled domain integration and provided extensive support leading up to the launch.
To enhance user experience, I implemented an image interaction system that includes a zoom/enlarge function—eliminating the need for separate detail views—and replaced long scrolling pages with an efficient dropdown menu structure.
Previous iterations